The full story behind Purposely
About Sofia
What do you really want to accomplish?
Have you ever found yourself reaching your career goals and yet you feel empty and know something is missing?
Well, back in 2015, that was me.
Ever since leaving college, I’d worked flat out to tick all the boxes. Move from Mexico City to NYC, get an MBA, land the perfect job at a prestigious finance company. And yet I still felt unsatisfied.
I asked myself: why is it so short-lived, the pat on the back when you do something right or when you get a new title? I found it heartbreaking to see this fleeting sense of accomplishment turn to burnout amongst my banking colleagues.
Eventually, exhausted and disillusioned by my time on Wall Street, I began to accept that I was accomplishing things because they looked good on paper. I still didn’t understand what I really wanted from life.
"The movement from certainty to uncertainty is what I call fear"
Jiddu Krishnamurti
I found myself imagining how life could be different. What if I didn’t overwork to my absolute limit every day; what if I developed different perspectives on leadership? What if I reconnected to my strong sense of inner resolve and forged a new path?
I began to think about ways to help leaders find the courage to reconnect with their values – to do the scary thing and reorient their career and life patterns. To realign with their innate gifts and rediscover the power of doing things with purpose.
In 2019… I started working with Leaders’ Quest – a values-driven experiential leadership company, based in NYC. At LQ, my Fortune 500 clients range from the CEO of one of the world’s largest insurance companies, to Big Tech directors and Big Three management consultant partners.
Yet I still found myself seeking to turn my personal experiences into greater impact.
So I founded...
Leadership Development
